Each of us individually create a huge amount of data online. Some of this data we create explicitly, such as when we make webpages or public facing profiles, write emails, or author documents. But we also create a lot of data implicitly as a byproduct of our interactions with digital information. These implicit data includes the search queries we issue, the webpages we visit, and our online social networks.
The data we create is valuable. We can use it to understand more about ourselves, and services can use it to personalize our experiences and understand people’s information behavior in general. But despite the fact that we are the ones who create the data, much of it is not actually in our possession. Instead, it resides with companies that provide us with online services in exchange for it. A handful of powerful companies have a monopoly on our data.
Definition of monopoly: the exclusive possession or control of the supply or trade in a commodity or service
Definition of data monopoly: the exclusive possession or control of the supply or trade in an individual’s personal data